Jeep Aims to Revive the Glory of Orange One Trail at a Time | Carscoops
Jeep enhances its vibrant color lineup with limited-edition hues for the Wrangler and Gladiator
11 hours ago
by Brad Anderson
The new shade joins Majoti! and Fathom Blue in Jeep's colorful selection.
Joose Orange is a $895 upgrade for the Wrangler and Gladiator.
The color is reminiscent of the Crush orange from the JK-generation Wrangler.
Jeep has a penchant for bright colors, and this latest addition, named Joose, is a bright orange shade available only for the Wrangler and Gladiator. While it might have been more fitting to launch it closer to Halloween, it’s here now.
The Joose Orange option is one of several new colors in Jeep’s lineup this year, which also features Fathom Blue, the military-inspired ’41, and the recently introduced Mojito!, a bold green. While Mojito! is priced at $595, Joose comes in at a higher price point of $895, similar to Fathom Blue for both the Wrangler and Gladiator.
Jeep has reintroduced Mojito Green to the Wrangler and Gladiator.
Although Joose is a new color for the 2025 Wrangler and Gladiator, it bears resemblance to the previous Crush orange from the JK Wrangler, as well as the Peel Out orange available with the Dodge Charger Daytona.
“The Jeep brand stands out amidst the monotony of the SUV segment with its daring, limited-edition colors,” stated Jeep chief Bob Broderdorf. “A bold hue like Joose allows our customers to showcase their uniqueness and make an impression, whether driving through urban areas or tackling rugged mountain trails.”
Jeep has started taking orders for Wrangler and Gladiator models, confirming the availability of the new Joose color across all trim levels. Although the color is not yet included in Jeep’s online configurator, it is expected to be added soon.
Previous model-year Wrangler and Gladiator versions have featured a variety of limited-time colors. For instance, the 2024 Wrangler could be ordered in a striking teal known as Bikini. The Gladiator has previously offered two shades of orange named Punk’n and Nacho, both of which differ significantly from Joose.
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Jeep Aims to Revive the Glory of Orange One Trail at a Time | Carscoops
Jeep maintains its vibrant color selection with limited-edition hues for the Wrangler and Gladiator.