Secure a More Affordable Ford Now, as Prices are Set to Rise | Carscoops

      Bronco Sport, Maverick, and Mach-E are still at risk due to their production in Mexico.

      Ford has announced plans to increase prices on vehicles made in May that are set to arrive at dealerships this summer.

      The company states that roughly 80 percent of its U.S. sales will not be affected by full vehicle import tariffs.

      Details regarding how much prices may rise for models affected by tariffs have not yet been disclosed by Ford.

      In early April, Ford revealed it would extend employee pricing to all American consumers, a strategy designed to mitigate the impact before the new tariffs take effect. However, this offer may be temporary. Starting next month, Ford is preparing to increase vehicle prices unless the Trump administration makes significant changes to its trade policies.

      A recent internal memo from Andrew Frick, the head of Ford’s Blue and Model e divisions, notified American dealers of expected price hikes for vehicles manufactured in May. As these vehicles likely won't reach dealer lots until late June or early July, the existing employee pricing offer might remain valid until that time.

      Temporary Relief and Long-Term Consequences

      President Trump recently suggested he could grant car manufacturers a temporary suspension of tariffs to allow them time to relocate production to the U.S. Nonetheless, substantial tariffs on certain imported car parts are anticipated to take effect by May 3, which could greatly affect the auto industry.

      According to Auto News, Ford believes that some tariffs will persist for the foreseeable future, necessitating measures to safeguard its financial health. About 80% of the vehicles Ford sells in the U.S. are manufactured locally, which protects them from blanket 25% tariffs on imported cars, but does not shield them from tariffs on parts produced overseas and utilized in their vehicles.

      What Isn't Made Here Still Counts

      Models such as the Bronco Sport, Maverick, and Mustang Mach-E are produced in Mexico, rendering them more susceptible to increased costs. Ford has not disclosed specific amounts regarding potential price increases, but it is reasonable to anticipate noticeable hikes. Customers seeking a new Ford may end up paying considerably more, potentially in the thousands, based on how the pricing adjustments are applied.

      On the surface, Ford’s current employee pricing offer for average consumers appears favorable. However, concurrently with the announcement of this program, Ford eliminated previous promotional financing options for much of its lineup. Furthermore, they reduced substantial discounts available for several models, including the Expedition and Mustang Mach-E.

      Therefore, while the headline might suggest savings, buyers should examine closely before assuming they are receiving the full advantages.