Bronco Recently Achieved Its Most Successful Year to Date, and Jeep Might Want to Start Considering Its Position | Carscoops

      Ford achieved record sales for models such as the Bronco and Maverick in 2025, despite a significant drop in EV demand and challenges faced by Lincoln.

      In total, Ford and Lincoln's sales rose by 6% to reach 2,204,124 units. The Bronco, Maverick, and Transit all set new sales milestones. While Lincoln faced difficulties, it was buoyed by the redesigned Navigator.

      The year 2025 was notable for Ford, marked not only by 153 recalls but also by record sales for several models, including the Bronco, Maverick, and Transit.

      Beginning with the Bronco, sales surged by 33.7% to a total of 146,007 units for the year. This figure set a new record, placing it just 21,315 units behind the Jeep Wrangler, which saw an 11% increase to 167,322 deliveries. The competition is tightening, and 2026 could lead to a more challenging battle for off-road supremacy.

      In the more economical segment, Maverick sales rose by 18.2% to 155,051 units. This growth can likely be attributed to a recent update and the model's status as the most affordable pickup in America.

      The starting price for the 2026 model is $27,145, excluding a $1,695 destination fee. While this seems appealing, it's worth noting that the 2022 model started at $19,995 with a lower $1,495 delivery charge, resulting in a price increase of $7,350 over four years, which could raise questions in Congress.

      The Ford Transit continues to be the best-selling van in America by a significant margin, with sales increasing by 5.9% to a record 161,797 units. This number far exceeded that of the Chrysler Pacifica (110,006), Toyota Sienna (101,486), Honda Odyssey (88,462), and Kia Carnival (71,917).

      Overall, Ford and Lincoln’s sales rose 6.0% to 2,204,124 units, aided by an 8.3% increase in F-Series sales, totaling 828,832 pickups sold last year.

      However, EV sales have sharply declined following the expiration of the tax credit. Fourth-quarter sales of the Mustang Mach-E fell by 40.1% to 9,658 units, while the E-Transit plunged 82.6% to only 582 units sold.

      The F-150 Lightning saw a 60.1% decrease to 4,273 units, although production halted in October. What was intended to be a temporary pause turned into Ford canceling the model, opting instead to shift focus toward producing a second-generation pickup with an extended-range powertrain.

      While Ford found success, Lincoln's situation appeared grim. Corsair sales dipped by 3.4% to 26,566 units, and production of this entry-level model reportedly ceased last month. This decline is concerning given its status as the brand’s second best-selling vehicle.

      Other models in the lineup also struggled, with the Aviator down 3.4% and the Nautilus declining by 7.7%. The only bright spot was the Navigator, which had its best year since 2007, with a 42.8% increase in sales to 22,185 units. This improvement was largely driven by a redesign that introduced a contemporary style and a completely new interior, featuring a 48-inch display alongside an 11.1-inch screen. The luxury SUV is also equipped with a twin-turbo 3.5-liter V6 engine producing 440 hp (328 kW / 446 PS) and 510 lb-ft (691 Nm) of torque.