In its first complete month, just 174 individuals purchased Honda's new Prelude | Carscoops.

In its first complete month, just 174 individuals purchased Honda's new Prelude | Carscoops.

      The Honda Prelude has made a comeback, but it is being outsold by both the Toyota Supra and the Nissan Z.

      Recent data shows that the Prelude sold only 174 units in December, indicating a sluggish start. The hybrid coupe was outperformed by both the Supra and the Subaru BRZ.

      Acura's only sales increases year over year were noted in discontinued models.

      The revival of the Honda Prelude got off to a slow beginning, achieving just 174 sales in its first full month in the U.S. While this marks a significant rise from the 30 units sold in November, the Prelude still lags behind other coupe models by a notable margin.

      Although it's too early for a definitive analysis, the Prelude was eclipsed in December by the Subaru BRZ, which sold 229 units. The outgoing Toyota Supra led with 277 units sold, while the GR86 secured 576 sales. Additionally, the Nissan Z outperformed the Prelude, selling 665 units in the fourth quarter, translating to over 221 sales monthly.

      This situation isn't particularly surprising, as the Prelude is still gaining traction and dealers have imposed considerable markups. Compounding the issue, the starting price is $42,000 plus a $1,195 destination fee. This is quite high for a 200 hp (149 kW / 203 PS) hybrid, especially when a Civic Si can be purchased for $32,190.

      Shifting focus from the Prelude, the redesigned Passport has seen remarkable success, with a sales increase of 69.8% for the year. The Prologue EV, Odyssey, and Ridgeline also enjoyed a strong performance, with sales rising between 6.7% and 18.7%.

      However, not everything is positive, as HR-V sales dipped by 1.8% to 148,771 units. The Pilot experienced a sharper decline of 12.1%, although an updated version has recently started reaching dealerships. Honda suggested that this decrease was due to “production constraints,” though this explanation has been given before, even when dealers had ample supply.

      In terms of disappointing figures, overall car sales continued to decline. The Accord saw a 7.7% drop, with only 150,196 units sold last year. The Civic’s sales also slipped, but by a lesser amount of 1.4%.

      In summary, Honda had a lackluster year, with total sales increasing by only 0.4% to 1,297,144 units.

      At Acura, the situation is less favorable, as the only two models that experienced sales growth were the TLX and ZDX—both of which have since been discontinued. The TLX was retired in July as the brand sought to streamline its car lineup to better meet customer needs and adapt to changes in the automotive industry.

      The Integra, while still in production, faced challenges with a 17.3% drop in sales, totaling 20,178 units. On a positive note, the 2026 model offers better features and has only a $400 price increase compared to the previous version.

      In brighter news, the ADX appealed to 20,133 buyers last year. This entry-level crossover starts at $35,000 and comes well-equipped with heated leatherette front seats, a moonroof, a wireless smartphone charger, and a 9-inch infotainment system.

      Similar to Honda, Acura's year was moderate, with a 0.8% increase in sales, reaching 133,433 units. This figure places them significantly behind competitors like Cadillac (173,515) and Lexus (370,260), but still ahead of Infiniti, which only managed 52,846 sales.

In its first complete month, just 174 individuals purchased Honda's new Prelude | Carscoops. In its first complete month, just 174 individuals purchased Honda's new Prelude | Carscoops.

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In its first complete month, just 174 individuals purchased Honda's new Prelude | Carscoops.

The Honda Prelude has made a comeback, but it is being surpassed in sales by the Toyota Supra and Nissan Z.